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This is TeleMagic's 25th year:  Organizing, Simplifying and Empowering computers, telephones, and people to work together for sustainable business success.

Yes, it is hard to believe that this is TeleMagics 25th year.  How many software titles have done that?  It's been almost ten years since Sage pulled the plug on R&D but not on sales.  Still delivering one of the best bangs for the buck, TeleMagic is licensed by the number of concurrent users.  There are no recurring fees or additional per "named user" costs.  It is available on-line Software as a Service SaaS with a quarterly subscription model, or it can be used with go global, terminal servers and other remote access solutions. 

We recently converted a Roofing contractors DOS TeleMagic which was highly customized and had been in use for 10 years to a TeleMagic for Windows System using hot buttons.  The 10-user system tracks roofing inquires through collections and deposits.  It automates proposals and scheduling jobs, it prepares invoices and posts payments for the daily deposit.  Joe Locke had attempted to replace his DOS TeleMagic with a custom application as he could not find anything off the shelf that worked better than his DOS eleMagic.  in fact, he spent many thousands of dollars on programming and in the end, did not get a functional system.  They told him that TeleMagic was dead.  But then they did not understand the power to build custom applications that is built into TeleMagic.   

So we undertook a conversion project.  it took 3 months,  now Joe has a complete service record and a new Google Maps link to every roof top in Tucson Arizona that he has ever touched.  over the past 11 years.    The boiler plate proposal generation and editing is automated with hotbuttons. Contracts and proposals are faxed using the automation server.  Microsoft word is now the word processor.  Outlook is now the email system.  A custom Accounts receivable program in Dos is now build in Telemagic using level 2.    The System has been up now for a year and a half with minimal support.  Call Joe and ask him if Telemagic is Dead or very much alive and indespensible for his business processes.   

Companies and individuals that have figured out that TeleMagic is a rapid application development tool (written in Visual Foxpro and Delphi) that can be rapidly configured and reconfigured to do many unique contact management tasks.  

My clients use it for suspect, prospect, new customer, customer retention tasks and even collections for workgroups charged with these functions.  It also works for recruiting, interviewing, employee records and human resources tasks. These TeleMagic users have often customized and linked their application with Hot Buttons, or Outlook Magic, or ... to the point where upgrading to more expensive and often more complex and less easily adapted contact managers is not so easy to do.   

Those that never got further than a rolladex and calendar get by fine with Outlook and countless other programs that do this.  All those lost and and forgotton contacts that would have purchased something if someone had just followed up.  

Those that imagined something new that could save time and increase profits, implement it in TeleMagic and do their thinking slightly out-side of the predefined box really get the true benefit from what TeleMagic can do to automate and organize the process.  There are an infinite variety of ways to set up and use TeleMagic for profit.

Yes it's amazing to see a software concept make it to 20+ years.  Or a software consultant for that matter.

Steve Heising has been using and supporting TeleMagic since 1985. 

Marketing Center Associates
Boulder Colorado USA 
Our 23rd year using TeleMagic and the Internet for Sustainable Enterprise.

A blog of all section with no images
Why should I consider using TeleMagic? PDF Print E-mail
Written by Steve Heising   
May 04, 2005 at 04:52 PM
Why would I want to use Discontinued Software?

It works,

it is stable,

it is flexible,

it is outsourceable,

it is customizable,

it is extensible, and

it is priced right.

It is still supported by the people who have always supported it, the authorized resellers who figured out how to use it.

There is an API which allows custom links and hooks to custom applications. There is a long history of development.  Hot Buttons and other utilities add significant functionality to the core products.  It represents and effective and efficient way to organize and simplify business processes.  It is designed for workgroups and networks of  20 to 100 users. It uses relational databases structures, and it can easily handle large 2 to 3 million record databases. 

A number of vertical market templates have been developed to address Event Ticket Sales, Recruiting, Insurance, RealEstate, TV Production, Office Equipment Sales and many many more. 



Last Updated ( May 13, 2005 at 02:59 PM )
Is Support still available? PDF Print E-mail
Written by Steve Heising   
May 04, 2005 at 04:40 PM
Support is available for TeleMagic from many sources.
Your Authorized Marketing Partner. or the person who sold you TeleMagic (if you are still speaking with them) is your first line of defense. Quite a few TeleMagic resellers I've met will not upgrade TeleMagic once they got it running well, because in the new version stuff that used to work is often broken.

Version 14, Version 3.5 and Version 5 are rock solid and stable however Windows 2000 and newer platforms is best version.

Find a TMAMP Near You

Your amp may be a member of the tmamp-listserver and may be listed elsewhere on this site.  The site offers an Excel worksheet listing authorized resellers.  There are numerous programmers and networking resources that can help with TeleMagic.

Maintenance Agreements:
Now that version 5 has been out for several years, maintenance agreements are no longer needed.  Good for you, bad for the software publisher as they like recurring revenue streams and monthly per user fees.

Your TeleMagic Software Maintenance contract included unlimited email and fax support. In My experience, often you don't ask the right question, or you get an answer that does not work out and you are stuck without an answer. But you do get all the patches fixes and new releases (read this as, You get to download them and see if they work to solve your problem - maybe maybe not).

You don't get the NET CLIENT or Optional Modules. They are upgrades that are not included with your maintenance unless you have licensed them separately from your 4.x licenses then they presumably include their own maintenance. Maintenance also gives you a steady budget number to work with to keep your software current, but you still have pay someone to do all the work.

It is generally advised to have a separate test environment, and a good backup before applying and testing any upgrades. It's never a good idea to assume that everything will go right the first time. And as always, if it isn't broken, don't fix it.

As Is Bugs and All:
Unfortunately, with so may real world variables, the only thing we get is Software that is AS IS. Bugs and all. Try it before you buy it. If something doesn't work then so what. If it's really broke, they will fix it eventually, sometimes even right away sometimes not until after you maintenance and patience run out.

And even then you have to backup your system, download and apply the patch(es) and or update(s), and hope the solution actually works in your environment. It never pays to be too close to the bleeding edge in the software business, unless the solution gives you a competitive advantage, a big increase in sales, and huge costs savings or both. And when it works, it gives you all three.

So the best we can get or do is our "Best Efforts".

No Guarantees
No Warranties:
THERE ARE NO GUARANTEES OR WARRANTIES OF ANY KIND EXPRESS OR IMPLIED. Nor is TeleMagic merchantable or fit for any purpose whatsoever. ... No incidental or consequential damages... With legalese like that it's a wonder that any body can get it to do anything. It's been a pretty customer unfriendly environment down in Dallas ever since the "team in Texas and owners across the pond" took over. I've been their customer for almost fourteen years, and they continue still expect us to find and report all their bugs, to constantly download and apply fixes and updates, (fix one thing and two more break) and all the time all we wanted is for it to work like it is supposed to work. Doesn't anybody really test the stuff before releasing in on unsuspecting customers? I've come to expect every new version of something to break in new and mysterious ways every time we try something new, but I don't have to like it.  Version 5 is going to be released soon. Now is a good time to get into V3.5c++ or 4.5.6sp2 and get started with proven reliable combinations.

And I've learned over the years to treat my customers better than what they are expecting. It has not always been easy.

20 years in the TeleMagic business, thats a long time.

TMDOS: V8.3b, V9, V10, V11, V12.2, V12.3f, V14.1, V14.2,V14.5 V14.7

TMWindows: V1, V1.5, V2.x, V3.5c+, V4.x, V4.5.6SP2, NC1, NC1.5 and V5 Sp1,2,3 and 4.
Last Updated ( May 04, 2005 at 04:46 PM )
TeleMagic User Forum PDF Print E-mail
Written by Steve Heising   
May 03, 2005 at 04:58 PM
Coming soon, TeleMagic user forum. Post a TeleMagic question, and hopefully we'll have an answer. You will need to login to access this feature. In the meantime, send your questions and comments by email to

Thanks for visiting.
Hindsight is 20/20 PDF Print E-mail
Written by Steve Heising   
May 03, 2005 at 04:55 PM
Hindsight being 20/20, TeleMagic has proved to have been years ahead of its time.  This technology has served us well for 20 years. Many current TeleMagic users are expanding and new TM5 applications are being deployed even 2 years after Sage gave up supporting the application.  If the TeleMagic DOS version is any indication, these applications will live on for the foreseeable life of the Windows 2003/XP/2K/NT/98 platforms.  Now with TeleMagic Online, Go Global and other technologies there are even more new opportunities.

For TeleMagic users, version 5 is the end of the Windows line. Or is it? Add Hotbuttons or WinBatch and create your own version 6. TeleMagic is dead; long live the TeleMagic "Money Machine" applications we have created and the new ones we have yet to invent.
Last Updated ( May 25, 2005 at 10:50 AM )
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